The Influence of Financial Literacy and Digital Financial Behavior on Online Loan Usage Decisions among Generation Z in Bandung City: The Moderating Role of Locus of Control

Nabila Aprillia; Novi Susyani

doi:10.55927/ijsmr.v4i8.137

Authors

Nabila Aprillia Universitas Jenderal Achmad Yani
Novi Susyani Universitas Jenderal Achmad Yani

DOI:

https://doi.org/10.55927/ijsmr.v4i8.137

Keywords:

financial literacy, digital financial behavior, locus of control, online loan decision, Generation Z

Abstract

This study aims to analyze the effect of Financial Literacy and Digital Financial Behavior on the Decision to Use Online Loans among Generation Z in Bandung City, with Locus of Control as a moderating variable. A quantitative associative approach was applied to 220 Generation Z respondents who had used online loan services, selected through purposive sampling and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The results show that Financial Literacy has a negative and significant effect, while Digital Financial Behavior has a positive and significant effect, on the Decision to Use Online Loans; however, Locus of Control does not moderate either relationship. These findings indicate that financial understanding and digital financial habits are more dominant in shaping this decision than self-control beliefs, offering practical implications for financial education and consumer protection policies targeting Generation Z.

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